A gem is one of the most precious things in the
world. It is used for various purposes but mostly used for making ornaments.
Certain rocks such as Lapis lazuli are also used for jewellery and therefore
considered to be gemstone. Most of Gemstones are soft but some of them hard
too. Some Gems are very precious while others are semi-precious. Gemstones are
often classified into different groups, species and varieties. For example, Ruby
is the red variety of the species corundum while
any other color of corundum is considered sapphire.
world. It is used for various purposes but mostly used for making ornaments.
Certain rocks such as Lapis lazuli are also used for jewellery and therefore
considered to be gemstone. Most of Gemstones are soft but some of them hard
too. Some Gems are very precious while others are semi-precious. Gemstones are
often classified into different groups, species and varieties. For example, Ruby
is the red variety of the species corundum while
any other color of corundum is considered sapphire.
Jewellery in Indian market:-
Jewellery is considered as
women’s first love. In India we often see women prefer buying jewellery over
other luxurious commodities. In India biggest expenditure in marriage is spend
on buying jewellery. There are thousands of products and hundred companies
offering same product so it is very necessary to understand what customer
actually wants to buy. Ornament industry is completely dominated by Indian
companies in India as they know what actually wants. Also, it is found in survey
that out of 3 jewels one come to India for polishing. India has huge market for
jewellery and it is booming. States like Gujarat and Maharashtra have exceled
in it. Companies like choosing wedding rings have various attractive
jewellery products which is both attractive and affordable.
women’s first love. In India we often see women prefer buying jewellery over
other luxurious commodities. In India biggest expenditure in marriage is spend
on buying jewellery. There are thousands of products and hundred companies
offering same product so it is very necessary to understand what customer
actually wants to buy. Ornament industry is completely dominated by Indian
companies in India as they know what actually wants. Also, it is found in survey
that out of 3 jewels one come to India for polishing. India has huge market for
jewellery and it is booming. States like Gujarat and Maharashtra have exceled
in it. Companies like choosing wedding rings have various attractive
jewellery products which is both attractive and affordable.
Types of Jewellery:-
Jewellery consists of various
types such as Emerald, Ruby, Sapphire, Earrings etc. Earlier Necklace was mostly preferred by
women but now we are seeing that men are also interested in buying necklace.
They mostly prefer gold necklace. In Indian culture one necklace which is
called as “Mangalsutra” is wore by women for safety of their husband. Bracelets
is most bought jewellery item by men’s. Salman Khan like bracelet is most
preferred by various men. It is considered as that it adds macho style to their
personality. Earrings are also preferred by both. In India they start piercing
ears and nose of girls at age of 7-8.
types such as Emerald, Ruby, Sapphire, Earrings etc. Earlier Necklace was mostly preferred by
women but now we are seeing that men are also interested in buying necklace.
They mostly prefer gold necklace. In Indian culture one necklace which is
called as “Mangalsutra” is wore by women for safety of their husband. Bracelets
is most bought jewellery item by men’s. Salman Khan like bracelet is most
preferred by various men. It is considered as that it adds macho style to their
personality. Earrings are also preferred by both. In India they start piercing
ears and nose of girls at age of 7-8.
They start wearing earring and
nose ring. Nowadays sales of mens earrings have also picked up and company
started focusing on men also. Rings are interchanged in
engagement functions. In India Gold ornament is considered as most valuable and
they often gift most gold ornaments to others. In European countries platinum
is preferred. Among rich class of Indian people diamond is preferred. Among
middle and lower class silver is preferred. Sapphire is one type of mineral
corundum whose chemical formula is Al2O3. The best part
of this jewel is never get rusting. It is seen that aluminium products never
get rust because they form one thick layer which prevent its core from outside
world. That’s why sapphire is most preferred Gemstone.
nose ring. Nowadays sales of mens earrings have also picked up and company
started focusing on men also. Rings are interchanged in
engagement functions. In India Gold ornament is considered as most valuable and
they often gift most gold ornaments to others. In European countries platinum
is preferred. Among rich class of Indian people diamond is preferred. Among
middle and lower class silver is preferred. Sapphire is one type of mineral
corundum whose chemical formula is Al2O3. The best part
of this jewel is never get rusting. It is seen that aluminium products never
get rust because they form one thick layer which prevent its core from outside
world. That’s why sapphire is most preferred Gemstone.
It comes
in various other than red. Red colour Corundum is called Ruby. It is most loved
Gemstone. India is known for old traditions and people who still believe in
astrology. Some astrologer recommends their followers to wear these gem stone
for better well-being. It is proved in research also that these gems have strong
relation with human well-being.
in various other than red. Red colour Corundum is called Ruby. It is most loved
Gemstone. India is known for old traditions and people who still believe in
astrology. Some astrologer recommends their followers to wear these gem stone
for better well-being. It is proved in research also that these gems have strong
relation with human well-being.
Conclusion:- India GDP is growing rapidly
and it is going to become 2ndrichest country in 2050. So, obviously
buying power of its citizen will increase. Jewellery is most purchased luxurious
item of India. So, Jewellery market is definitely going to see boost in these
coming years.
and it is going to become 2ndrichest country in 2050. So, obviously
buying power of its citizen will increase. Jewellery is most purchased luxurious
item of India. So, Jewellery market is definitely going to see boost in these
coming years.
